University Students Call Out: Brand Competition

Buckinghamshire Culture, the new cultural development partnership for Buckinghamshire needs a brand and visual identity to bring together creativity and culture across the county.  We are inviting students of Buckinghamshire-based universities to pitch ideas for what this brand might look like.  This brand will be used by our new partnership and the partners we work with, and will brand the Buckinghamshire Cultural Strategy and work carried out in its name. 

We are looking for designs that are impactful and eye-catching; celebratory and fun, yet simple; low cost to implement; flexible for deployment in a range of uses; authentic to the county; effective in analogue, physical and virtual environments and protectable in terms of copyright and will not infringe existing intellectual property.  The best entries will be awarded a prize and, if the entry is thought appropriate, will be developed into the formal ‘look and feel’ for the new cultural partnership and delivery of the Cultural Strategy. 

You can download the full brief below:

This competition is open to Bucks New University students via their Head of School, Art, Design and Performance.

For University of Buckingham students – to enter, you need to submit a proposal (up to 2 A4 pages) outlining your approach and sharing sketches/examples of your brand idea in a variety of uses to Dean Jones by 1st September 2020.  This proposal will be used to shortlist entries to 5, who will then be invited to pitch their ideas to a panel convened by Buckinghamshire Culture in mid-October 2020.